The veteran corporate executive sat down to discuss his life, his career, and his professional philosophy.
ORANGE COUNTY, CA / ACCESSWIRE / April 29, 2022 / It is with great enthusiasm that James Assali, CEO of multiple firms, including digital marketing and branding firm FIMAC, announces that he is the subject of a new, in-depth interview. The interview, which was conducted by freelance journalist Stefan Junge on behalf of an online periodical aimed at entrepreneurs and businesspeople, was published on April 11, 2022.
Early in the interview, James answers a question about how, as the CEO of multiple companies, he manages to translate his many ideas into reality. “At FIMAC, we have perfected a very successful method,” he replies, elaborating, “Once an idea is formulated, it goes through a vetting process. We will generate a detailed outline as to how the idea can be brought to fruition. If everything looks good and the operational requirements are there, we will lay out the plan and structure for bringing it to life. We then create a responsibility board specifying who in the organization is going to handle what elements of the project. We will assign a timeline to each aspect of the plan, setting sprints for each of the milestones that we want to hit. Finally, we will go through a testing phase to ensure everything is in place and ready to go. Once we finish the testing phase, we will launch.”
Further along in the piece, James Assali addresses his management style, stating that his companies have achieved success through, among other things, discipline and constant diligence reminiscent of the professional armed forces. “Many people believe a military-like mindset is too aggressive. I appreciate a straightforward chain of command and the discipline it takes to follow orders. Adopting such a methodology makes things run like clockwork and I have found success running my companies in the same way. Everyone always knows what is expected of them and when it needs to be done. It creates an atmosphere of both confidence and accountability. Each role is filled with the best person for the job they are assigned. As each task is completed, the next person is ready to jump in and take care of their part. It has been a very successful method for us. We hit our targets and timelines consistently, and our clients know that if we give them a deadline, we will make it without fail.”
About James Assali:
Born in Manchester, New Hampshire, James Assali made his home in California, after having journeyed to the Golden State by bus with only a backpack full of possessions at the tender age of 13 years old. After finishing school, James began his career in the financial sector. He distinguished himself from his peers through hard work and diligence, and was eventually named the CEO of the Meredian Financial Corporation. Unfortunately, in 2008, during the height of the global mortgage crisis, he was diagnosed with Spasmodic Dysphonia, which caused him to lose the power of speech. As a consequence of this, James had to step away from Meredian Financial and leave the running of day-to-day operations to a team of other executives. When, after this, the firm ran into some serious problems, regulatory agencies investigated, ultimately clearing James of all wrongdoing.
After undergoing an open throat surgery with Dr. Gerald Burke at UCLA Medical Center, followed by years of recovery, James Assali partly regained his voice. In the time since, he has re-entered the business world, and is now the CEO of multiple firms, including FIMAC, one of the largest digital marketing and branding companies in the world.
James Assali resides in Orange County, California, with his wife and five children. He is a devout Christian, and prides himself on being a philanthropist as well as a successful executive.